Privacy Policy
At Vector Algorithmics Inc., operating under the Vector Capital brand (“Vector,” “we,” “us,” or “our”), your privacy is important to us. This Privacy Policy explains how we collect, use, and protect information related to your use of our website — including the sponsored articles on this site — and our software and services.
1. Information We Collect
- Personal Information: Name, email, and details you provide when submitting a form or booking a session through this site.
- Technical Information: IP address, device type, browser type, referrer, and aggregated usage statistics.
- Marketing & Attribution Data: Marketing identifiers (such as UTM parameters, click IDs, and cookie-based attribution data) used to measure the performance of our marketing campaigns, including which article referred you.
2. How We Use Your Information
- To respond to your inquiries and schedule requested sessions.
- To provide access to Vector Capital software and services.
- To communicate important updates, policy changes, and service-related notices.
- To improve our services, measure marketing performance, and ensure compliance with legal obligations.
3. Information Sharing
We do not sell, rent, or share your personal information with third parties except:
- With service providers (e.g., form and scheduling providers, hosting providers, analytics platforms, marketing automation tools, and CRM platforms) under reasonable confidentiality obligations.
- When required by law, regulation, or legal process.
- To protect the rights, property, or safety of Vector, our clients, or others.
- In connection with a merger, acquisition, financing, or sale of all or a portion of our business or assets.
4. Cookies & Analytics
We use cookies and similar technologies (such as analytics scripts and advertising pixels) to operate our website, understand traffic, and measure marketing campaigns. You can control cookies through your browser settings. Disabling certain cookies may affect website functionality.
5. Data Security
We implement reasonable technical and organizational measures to protect your information from unauthorized access, loss, or misuse. However, no system is fully secure, and you acknowledge the inherent risks of transmitting data online.
6. Data Retention
We retain personal information for as long as necessary to fulfill the purposes outlined above or as required by law. When information is no longer needed, we take reasonable steps to delete or anonymize it.
7. Your Rights
- You may request access to, correction of, or deletion of your personal information by contacting us at the address below.
- You may opt out of non-essential marketing communications at any time by following the unsubscribe instructions included in those communications.
- Depending on your jurisdiction, you may have additional rights under applicable privacy law (such as the GDPR or CCPA), including the right to data portability and the right to object to certain processing.
8. Children’s Privacy
Our services are not directed to individuals under the age of eighteen, and we do not knowingly collect personal information from anyone under eighteen. If you believe we have inadvertently collected such information, please contact us so we can take appropriate action.
9. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. The “Last updated” date at the top of this page indicates when it was most recently revised.
10. Contact
For privacy-related inquiries, contact us at hello@vectorcapitalinc.com.
Vector Capital · 4272 Weston Rd, North York, ON M9L 1W9